Pursuit is spirit in face of risk and difficulty, and March on encouragesly

Pursuit is confidence with perseverance and right-to-top mood

Pursuit is responsibility returning benefits to society and dedicating to people

Pursuit is a hope to grasp opportunity and challenge the future

In the pursuits, there born Shanghai BROADBAND. She is a rime of high tech and traditional industry. Facing the light of new century dawn, she is galloping, entering into the sun, the sky and earth…

We see image of ourselves from the pursuing teams, that is vigorousness, and firm steps.

We understood our holy duty that is to take a lead boldly and to surpass incessantly in the concept of pursuit.

We declare ourselves solemnly that BROADBAND will seek pursuits eternally.

2.Enterprise Object

With full responsibility, and return benefits to share holders, create fortune for the society.

3.Enterprise Spirit

Innovation and pursuit, keeping in duty, collectiveness and collaboration, challenging the future

4.Enterprise Style

Seeking honesty, practical, improvement and progress.

5.Management Concept

People rooted, responsibility centered, seek effectiveness as purpose, droved by pursuit, self-strong based, by means of check and examination

6.Quality Object

To satisfy customers is our pursuit.

7.Quality Guideline

To implement Quality improvement and progress sustainably is by innovation.

8.Employee Image

High quality service; high efficiency work; high-level skills; high spirit words.

9.Company Anthem

We came on from the past, and are opening a way for future,
Pursuing with heroic manner
We keep in duty
Innovating and pioneering broadband age
We are boldly taking a lead, galloping light tunnel
BROADBAND PEOPLE are challenging the future,
With collectiveness and collaboration, surpassing ourselves,
BROADBAND PEOPLE stand highly in the world!

Aha! BROADBAND is coruscating elegant demeanor!
Aha! We are entering a new age!
A new age!